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Introduction to Brand Building: Discover Your "Why" and Share Your Brand Story
Date and Time
Thursday Oct 10, 2019
6:00 PM - 8:00 PM EDTThursday, October 10, 2019
6-8pmLocation
Dover Adult Learning Center
McConnell Center, 61 Locust Street, DoverFees/Admission
$30
$25-Dover ResidentsIntroduction to Brand Building: Disco...Description
Lisa Leslie, owner of Content Recipe will teach this two-hour workshop for small business owners. This interactive workshop will cover the importance of identifying your “why” and will show students how to discover it, as well as how to incorporate it into all of their brand messaging. Students will complete a worksheet to discover the “why” behind their business endeavors and to uncover a compelling brand story to tell through website content, blogging, and social media. Students will receive a template to use for future brand message creation and will also learn about free tools for generating blog topics, mastering grammar, managing social media and more. Tuition $30; Dover residents $25.
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